{"id":62705,"date":"2025-03-31T21:21:13","date_gmt":"2025-03-31T19:21:13","guid":{"rendered":"https:\/\/news.autoskoly.sk\/automobilovy-priemysel-v-europe-pomaly-rast-a-nove-vyzvy\/"},"modified":"2025-03-31T21:24:32","modified_gmt":"2025-03-31T19:24:32","slug":"automobilovy-priemysel-v-europe-pomaly-rast-a-nove-vyzvy","status":"publish","type":"post","link":"https:\/\/www.autoskoly.sk\/news\/automobilovy-priemysel-v-europe-pomaly-rast-a-nove-vyzvy\/","title":{"rendered":"Automobilov\u00fd priemysel v Eur\u00f3pe: Pomal\u00fd rast a nov\u00e9 v\u00fdzvy"},"content":{"rendered":"
10.03.2025 – Bratislava –\u00a0Automobilov\u00fd priemysel v Eur\u00f3pe bude po slabom roku 2024 pokra\u010dova\u0165 v spomalenom raste aj v roku 2025. L\u00eddrom v odvetv\u00ed ostane \u010c\u00edna.<\/p>\n
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Analytici o\u010dak\u00e1vaj\u00fa v roku 2025 pokra\u010dovanie pomal\u00e9ho rastu v sektore automobilov na \u00farovni 2 %.<\/li>\n
Eur\u00f3pskemu trhu s automobilmi br\u00e1nia v raste tri hlavn\u00e9 prek\u00e1\u017eky: slab\u00e1 infra\u0161trukt\u00fara pre elektromobily, z\u00e1vislos\u0165 od \u010c\u00edny a nes\u00falad medzi politick\u00fdmi cie\u013emi a ich realiz\u00e1ciou.<\/li>\n
Najsilnej\u0161\u00edm konkurentom v elektrifik\u00e1cii vozidiel je \u010c\u00edna. Eur\u00f3pa m\u00e1 \u010do dobieha\u0165.<\/li>\n<\/ul>\n
\u0164a\u017ek\u00e9 obdobie pre glob\u00e1lny automobilov\u00fd sektor bude pokra\u010dova\u0165 aj tento rok. Napriek rastu trhu v roku 2023 o takmer 10 % sa n\u00e1rast v minulom roku spomalil iba na 1,7 %. D\u00f4vodmi s\u00fa klesaj\u00faca spotrebite\u013esk\u00e1 d\u00f4vera, vysok\u00e9 \u00farokov\u00e9 sadzby a rast\u00faca konkurencia v oblasti elektromobility. Po\u010diato\u010dn\u00e9 postpandemick\u00e9 o\u017eivenie sa spomalilo v d\u00f4sledku infl\u00e1cie a kol\u00edsav\u00fdch n\u00e1kladov na energie, ktor\u00e9 za\u0165a\u017eili v\u00fdrobcov aj spotrebite\u013eov.<\/p>\n
\u201eO\u010dak\u00e1vame, \u017ee glob\u00e1lny trh s automobilmi porastie v tomto roku pribli\u017ene o 2 %, pri\u010dom ho bud\u00fa na\u010falej \u0165aha\u0165 \u010c\u00edna a USA, zatia\u013e \u010do Eur\u00f3pa bude pravdepodobne zaost\u00e1va\u0165. Ve\u013ekou prek\u00e1\u017ekou najm\u00e4 pre Nemecko, ale aj Slovensko, by mohli by\u0165 vysok\u00e9 cl\u00e1,\u201c hovor\u00ed Peter Mucina, riadite\u013e pois\u0165ovne poh\u013ead\u00e1vok Allianz Trade na Slovensku.<\/p>\n
Slab\u00fd rast, siln\u00e1 konkurencia<\/h3>\n
Pod\u013ea analytikov Allianz Trade bude eur\u00f3psky automobilov\u00fd trh v roku 2025 stagnova\u0165 s predpokladan\u00fdm rastom iba 1,5 %. Neprekvapuje, \u017ee d\u00f4vodom zn\u00ed\u017een\u00e9ho dopytu s\u00fa regul\u00e1cie v oblasti emisi\u00ed, pomal\u00fd prechod na elektromobilitu, opatrnos\u0165 dom\u00e1cnost\u00ed, nap\u00e4tie v medzin\u00e1rodnom obchode a siln\u00e1 vonkaj\u0161ia konkurencia. Spojen\u00e9 \u0161t\u00e1ty na tom bud\u00fa s rastom o 2 % iba o nie\u010do lep\u0161ie. Prek\u00e1\u017ekou m\u00f4\u017ee by\u0165 kombin\u00e1cia zn\u00ed\u017eenia feder\u00e1lnych dot\u00e1ci\u00ed na elektromobily a nov\u00e9 cl\u00e1 s historick\u00fdmi partnermi Mexikom a Kanadou.<\/p>\n
\u010c\u00edna s\u00edce bude r\u00e1s\u0165 r\u00fdchlej\u0161ie (4%) ako Eur\u00f3pa a USA, ale pomal\u0161ie, ako sme boli zvyknut\u00ed v minulosti.<\/p>\n
Glob\u00e1lny predaj \u00e1ut pod\u013ea regi\u00f3nov (mil. kusov)<\/h3>\nAutomobilov\u00fd priemysel v Eur\u00f3pe: Pomal\u00fd rast a nov\u00e9 v\u00fdzvy<\/figcaption><\/figure>\n
Zdroj: Wards, Allianz Research<\/em><\/p>\n
\u010c\u00edna ako svetov\u00fd l\u00edder v elektrifik\u00e1cii automobilov<\/h3>\n
\u010c\u00edna je hnacou silou elektrifik\u00e1cie automobilov\u00e9ho priemyslu. Po\u010det elektromobilov celosvetovo na\u010falej r\u00e1stol, vid\u00edme v\u0161ak obrovsk\u00e9 region\u00e1lne rozdiely. V\u00fdznamn\u00fd rast predajov elektromobilov na \u010d\u00ednskom trhu (40 %) kontrastuje s poklesom (-6 %) v Eur\u00f3pe.<\/p>\n
Najv\u00e4\u010d\u0161\u00ed automobilov\u00fd trh na svete si v zav\u00e1dzan\u00ed elektrick\u00fdch vozidiel udr\u017eal ved\u00face postavenie, k \u010domu prispela siln\u00e1 vl\u00e1dna podpora a vzostup st\u00e1le konkurencieschopnej\u0161\u00edch dom\u00e1cich zna\u010diek, ako je BYD. Krajina je tie\u017e l\u00eddrom v oblasti rozvoja infra\u0161trukt\u00fary elektrick\u00fdch vozidiel s rozsiahlou sie\u0165ou nab\u00edjac\u00edch stan\u00edc. Prudk\u00fd n\u00e1rast predaja elektromobilov v roku 2024 bol sprev\u00e1dzan\u00fd 17 % poklesom predaja tradi\u010dn\u00fdch vozidiel so spa\u013eovac\u00edm motorom, \u010do len zv\u00fdraz\u0148uje transform\u00e1ciu miestneho trhu.<\/p>\n
V Eur\u00f3pe kra\u013euje elektromobilite N\u00f3rsko<\/h3>\n
N\u00f3rsko sa stalo svetov\u00fdm l\u00eddrom v zav\u00e1dzan\u00ed elektrick\u00fdch vozidiel. V roku 2024 bolo takmer 90 % v\u0161etk\u00fdch nov\u00fdch \u00e1ut predan\u00fdch v N\u00f3rsku elektrick\u00fdch, \u010d\u00edm sa celkov\u00fd podiel elektrick\u00fdch vozidiel zv\u00fd\u0161il na 27 %. \u00daspech N\u00f3rska v oblasti elektromobility spo\u010d\u00edva \u010diasto\u010dne v \u0161trukt\u00fare motiv\u00e1ci\u00ed. N\u00f3rsky syst\u00e9m dane z motorov\u00fdch vozidiel, zalo\u017een\u00fd na princ\u00edpe \u201ezne\u010dis\u0165ovate\u013e plat\u00ed\u201c, uklad\u00e1 vysok\u00e9 dane na vozidl\u00e1 s vysok\u00fdmi emisiami CO\u2082 a NO\u2093. Tento pr\u00edstup v\u00fdrazne zdra\u017euje automobily s vysok\u00fdmi emisiami, \u010d\u00edm podporuje spotrebite\u013eov, aby sa rozhodli pre bezemisn\u00e9 alebo n\u00edzkoemisn\u00e9 alternat\u00edvy. Okrem da\u0148ov\u00fdch \u00fa\u013eav N\u00f3rsko podporuje elektromobily aj nefinan\u010dn\u00fdmi v\u00fdhodami, ako s\u00fa mo\u017enos\u0165 jazdy v autobusovom pruhu, ni\u017e\u0161ie m\u00fdto \u010di z\u013eavy na trajekty.<\/p>\n
Automobilky v Eur\u00f3pe \u010delia trom hlavn\u00fdm v\u00fdzvam:<\/p>\n
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Zaost\u00e1vanie v inovat\u00edvnych technol\u00f3gi\u00e1ch. Eur\u00f3pske zna\u010dky investovali menej do elektrifik\u00e1cie a digit\u00e1lnych technol\u00f3gi\u00ed ako konkurencia z \u010c\u00edny a USA. D\u00f4sledkom je vysok\u00e1 cena eur\u00f3pskych elektromobilov a ni\u017e\u0161ia technologick\u00e1 vyspelos\u0165 v porovnan\u00ed s \u010d\u00ednskymi modelmi, ktor\u00e9 s\u00fa o 15 a\u017e 30 % lacnej\u0161ie aj napriek cl\u00e1m.<\/li>\n
Siln\u00e1 z\u00e1vislos\u0165 od \u010d\u00ednskych dod\u00e1vate\u013eov. \u010c\u00edna dominuje v dod\u00e1vkach bat\u00e9ri\u00ed a jej zna\u010dky si buduj\u00fa \u010doraz v\u00e4\u010d\u0161\u00ed podiel na eur\u00f3pskom trhu. Z\u00e1rove\u0148 sa zni\u017euje trhov\u00fd podiel eur\u00f3pskych automobiliek v \u010c\u00edne, \u010do ohrozuje ich dlhodob\u00fa stabilitu.<\/li>\n
Nevyv\u00e1\u017een\u00e9 politick\u00e9 ciele a nedostato\u010dn\u00e1 infra\u0161trukt\u00fara. Pr\u00edsnej\u0161ie emisn\u00e9 ciele v E\u00da znamenaj\u00fa pre automobilky vysok\u00e9 pokuty, ak nebud\u00fa sp\u013a\u0148a\u0165 normy CO\u2082. Z\u00e1rove\u0148 ch\u00fdba dostato\u010dn\u00e1 nab\u00edjacia infra\u0161trukt\u00fara. Aj ke\u010f v\u00fdstavba nov\u00fdch stan\u00edc napreduje, bez v\u00e4\u010d\u0161\u00edch invest\u00edci\u00ed sa m\u00f4\u017ee tempo elektrifik\u00e1cie spomali\u0165.<\/li>\n<\/ol>\n
Hybridy na vzostupe<\/h3>\n
Jednou z m\u00e1la pozit\u00edvnych spr\u00e1v pre Eur\u00f3pu bola rast\u00faca popularita hybridn\u00fdch vozidiel, ktor\u00e9 v roku 2024 zaznamenali n\u00e1rast predaja o viac ako 20 %, ale aj t\u00fato zmenu z\u00edskavali predov\u0161etk\u00fdm \u00e1zijsk\u00ed producenti. Hybridy tvoria len 14 % predaja BMW a 7 % u Volkswagenu, zatia\u013e \u010do Toyota dosahuje a\u017e 78 %. Tento trend nazna\u010duje, \u017ee pre eur\u00f3pskych v\u00fdrobcov bude d\u00f4le\u017eit\u00e9 prehodnoti\u0165 strat\u00e9giu a vyu\u017ei\u0165 hybridy ako prechodn\u00e9 rie\u0161enie smerom k elektromobilite.<\/p>\n
Situ\u00e1cia na Slovensku<\/h3>\n
Slovensk\u00fd automobilov\u00fd priemysel, ako jeden z hlavn\u00fdch pilierov ekonomiky, \u010del\u00ed rovnak\u00fdm v\u00fdzvam ako zvy\u0161ok Eur\u00f3py. \u201eK\u013e\u00fa\u010dov\u00e9 bud\u00fa invest\u00edcie do inov\u00e1ci\u00ed a lokaliz\u00e1cie v\u00fdroby bat\u00e9ri\u00ed, ktor\u00e9 by mohli pom\u00f4c\u0165 minimalizova\u0165 z\u00e1vislos\u0165 od \u010d\u00ednskych dod\u00e1vate\u013eov. V\u00fdrobcovia bud\u00fa musie\u0165 reagova\u0165 na pr\u00edsnej\u0161ie emisn\u00e9 normy a rast\u00facu potrebu nab\u00edjacej infra\u0161trukt\u00fary,\u201c vysvet\u013euje Peter Mucina. Slovensk\u00e1 ekonomika je silne z\u00e1visl\u00e1 od automobilovej v\u00fdroby, \u010do z nej rob\u00ed jednu z najzranite\u013enej\u0161\u00edch kraj\u00edn v pr\u00edpade obchodn\u00e9ho nap\u00e4tia medzi USA a E\u00da. Spolu so \u0160v\u00e9dskom a Ma\u010farskom patr\u00edme medzi \u0161t\u00e1ty, ktor\u00fdm by pr\u00edpadn\u00e9 obchodn\u00e9 obmedzenia mohli sp\u00f4sobi\u0165 v\u00e1\u017ene hospod\u00e1rske probl\u00e9my. Automobilov\u00fd priemysel E\u00da je \u00fazko prepojen\u00fd so Severnou Amerikou, pri\u010dom USA s\u00fa pre Eur\u00f3pu druh\u00fdm najv\u00e4\u010d\u0161\u00edm exportn\u00fdm trhom (20 % celkovej hodnoty v\u00fdvozu, z \u010doho 12 % predstavovali automobily).<\/p>\n
Cesta vpred pre eur\u00f3psky trh<\/h3>\n
Ak chce Eur\u00f3pa osta\u0165 konkurencieschopn\u00e1, je potrebn\u00e9 ur\u00fdchli\u0165 invest\u00edcie do elektromobility, podpori\u0165 dom\u00e1cu v\u00fdrobu bat\u00e9ri\u00ed a zlep\u0161i\u0165 dostupnos\u0165 nab\u00edjac\u00edch stan\u00edc. Pod\u013ea analytikov Allianz Trade by mali v\u00fdrobcovia z\u00fa\u017ei\u0165 svoju ponuku na p\u00e4\u0165 a\u017e \u0161es\u0165 modelov, pri\u010dom polovica z nich by mala by\u0165 k dispoz\u00edcii v hybridnej aj elektrickej verzii. Rovnako d\u00f4le\u017eit\u00e9 bude zefekt\u00edvni\u0165 v\u00fdrobu a investova\u0165 do technologick\u00fdch inova\u010dn\u00fdch rie\u0161en\u00ed, \u010do bude k\u013e\u00fa\u010dov\u00e9 pre bud\u00facnos\u0165 eur\u00f3pskeho automobilov\u00e9ho priemyslu. V\u00fdrobcovia by mali tie\u017e presk\u00fama\u0165 nov\u00e9 trhy, ako s\u00fa India, Vietnam, Indon\u00e9zia a Ju\u017en\u00e1 Amerika, kde je po\u010det vlastn\u00edkov \u00e1ut st\u00e1le mal\u00fd a medzin\u00e1rodn\u00e1 konkurencia slab\u00e1.<\/p>\n
Tvorcovia politick\u00fdch pravidiel by mali zv\u00e1\u017ei\u0165 zavedenie ciel vo v\u00fd\u0161ke 40 a\u017e 50 % na aut\u00e1, ktor\u00fdch podiel komponentov a v\u00fdrobn\u00fdch n\u00e1kladov (s v\u00fdnimkou bat\u00e9rie) s eur\u00f3pskym p\u00f4vodom je ni\u017e\u0161\u00ed ako 75 % \u2013 toto by mohlo prinies\u0165 E\u00da pr\u00edjmy vo v\u00fd\u0161ke 2 mili\u00e1rd eur v roku 2025. Analytici tie\u017e odpor\u00fa\u010daj\u00fa zavedenie dot\u00e1ci\u00ed na n\u00e1kup elektrick\u00fdch vozidiel s vysok\u00fdm podielom eur\u00f3pskych komponentov. Za d\u00f4le\u017eit\u00e9 pova\u017euj\u00fa tie\u017e invest\u00edcie do projektov zameran\u00fdch na v\u00fdrobu bat\u00e9ri\u00ed, auton\u00f3mne riadenie, umel\u00fa inteligenciu \u010di recykl\u00e1ciu.<\/p>\n
O Allianz Trade<\/h3>\n
Allianz Trade je svetov\u00fdm l\u00eddrom v poisten\u00ed poh\u013ead\u00e1vok a uzn\u00e1van\u00fdm \u0161pecialistom v oblasti z\u00e1ruk, inkasa, \u0161trukt\u00farovan\u00fdch obchodn\u00fdch \u00faverov a politick\u00e9ho rizika. Na\u0161a vlastn\u00e1 informa\u010dn\u00e1 sie\u0165 analyzuje denn\u00e9 zmeny v solventnosti firiem, ktor\u00e9 predstavuj\u00fa 92 % glob\u00e1lneho HDP. Spolo\u010dnostiam poskytujeme istotu v obchodovan\u00ed zabezpe\u010den\u00edm ich platieb. V pr\u00edpade nedobytn\u00fdch poh\u013ead\u00e1vok klienta poskytujeme kompenz\u00e1ciu, ale \u010do je d\u00f4le\u017eitej\u0161ie, v prvom rade pom\u00e1hame vyhn\u00fa\u0165 sa nedobytn\u00fdm poh\u013ead\u00e1vkam. V\u017edy, ke\u010f poskytujeme poistenie poh\u013ead\u00e1vok alebo in\u00e9 finan\u010dn\u00e9 rie\u0161enia, na\u0161ou prioritou je predikt\u00edvna ochrana. Ke\u010f v\u0161ak pr\u00edde nie\u010do neo\u010dak\u00e1van\u00e9, n\u00e1\u0161 \u00faverov\u00fd rating AA znamen\u00e1, \u017ee m\u00e1me zdroje podporovan\u00e9 spolo\u010dnos\u0165ou Allianz na kompenz\u00e1cie a udr\u017eanie podnikania na\u0161ich klientov. Allianz Trade so s\u00eddlom v Par\u00ed\u017ei p\u00f4sob\u00ed v 52 krajin\u00e1ch s pribli\u017ene 6 050 zamestnancami.<\/p>\n
Upozornenie t\u00fdkaj\u00face sa v\u00fdh\u013eadov\u00fdch vyhl\u00e1sen\u00ed<\/h3>\n
Vyhl\u00e1senia obsiahnut\u00e9 v tomto dokumente m\u00f4\u017eu zah\u0155\u0148a\u0165 vyhliadky, vyhl\u00e1senia o bud\u00facich o\u010dak\u00e1vaniach a in\u00e9 v\u00fdh\u013eadov\u00e9 vyhl\u00e1senia, ktor\u00e9 s\u00fa zalo\u017een\u00e9 na s\u00fa\u010dasn\u00fdch n\u00e1zoroch a predpokladoch mana\u017ementu a zah\u0155\u0148aj\u00fa zn\u00e1me a nezn\u00e1me rizik\u00e1 a neistoty. Skuto\u010dn\u00e9 v\u00fdsledky, v\u00fdkonnos\u0165 alebo udalosti sa m\u00f4\u017eu podstatne l\u00ed\u0161i\u0165 od t\u00fdch, ktor\u00e9 s\u00fa vyjadren\u00e9 alebo nazna\u010den\u00e9 v tak\u00fdchto v\u00fdh\u013eadov\u00fdch vyhl\u00e1seniach. Tak\u00e9to odch\u00fdlky m\u00f4\u017eu vznikn\u00fa\u0165 v d\u00f4sledku, bez obmedzenia, (I) zmien v\u0161eobecn\u00fdch ekonomick\u00fdch podmienok a konkuren\u010dnej situ\u00e1cie, najm\u00e4 v hlavnej \u010dinnosti a k\u013e\u00fa\u010dov\u00fdch trhoch skupiny Allianz, (II) v\u00fdkonnosti finan\u010dn\u00fdch trhov (najm\u00e4 volatility trhu, likvidity a \u00faverov\u00fdch udalost\u00ed), (III) frekvencie a z\u00e1va\u017enosti poistn\u00fdch udalost\u00ed vr\u00e1tane \u017eiveln\u00fdch pohr\u00f4m a v\u00fdvoja \u0161kodov\u00fdch n\u00e1kladov, (IV) \u00farovne a trendov \u00famrtnosti a chorobnosti, (V) \u00farovne perzistencie, (VI) najm\u00e4 v bankovom sektore, rozsah nespl\u00e1cania \u00faverov, (VII) \u00farovne \u00farokov\u00fdch sadzieb, (VIII) v\u00fdmenn\u00fdch kurzov mien vr\u00e1tane v\u00fdmenn\u00e9ho kurzu euro\/americk\u00fd dol\u00e1r, (IX) zmien z\u00e1konov a predpisov vr\u00e1tane da\u0148ov\u00fdch predpisov, (X) vplyvu akviz\u00edci\u00ed, vr\u00e1tane s\u00favisiacich integra\u010dn\u00fdch ot\u00e1zok a reorganiza\u010dn\u00fdch opatren\u00ed a (XI) v\u0161eobecn\u00fdch konkuren\u010dn\u00fdch faktorov, v ka\u017edom pr\u00edpade na miestnej, region\u00e1lnej, n\u00e1rodnej a\/alebo glob\u00e1lnej b\u00e1ze. Mnoh\u00e9 z t\u00fdchto faktorov m\u00f4\u017eu by\u0165 pravdepodobnej\u0161ie alebo v\u00fdraznej\u0161ie v d\u00f4sledku teroristick\u00fdch aktiv\u00edt a ich n\u00e1sledkov.<\/p>\n","protected":false},"excerpt":{"rendered":"
10.03.2025 – Bratislava –\u00a0Automobilov\u00fd priemysel v Eur\u00f3pe bude po slabom roku 2024 pokra\u010dova\u0165 v spomalenom raste aj v roku 2025. L\u00eddrom v odvetv\u00ed ostane \u010c\u00edna. … <\/p>\n","protected":false},"author":43,"featured_media":62699,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[634],"tags":[1072],"class_list":["post-62705","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-auto-moto","tag-europa"],"yoast_head":"\n
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